About WAJI

The team behind 25,000+ author success stories.

WAJI is a specialist author optimization hub. Every service is delivered by a domain expert — no generalists, no guesswork. Meet the people who move the needle on your book.

Meet the Team

Experts. Not agencies.

Mercy Teexpert logo

Mercy Teexpert

Head of Amazon Optimization

Leads WAJI's Amazon KDP audits, metadata engineering, and A+ Content architecture. Ten years turning underperforming listings into category bestsellers.

Metadata & KeywordsA+ ContentListing AuditsCategory Strategy
Alvin logo

Alvin

Paid Ads Strategist

Runs profitable Amazon Sponsored Ads and Facebook ad funnels for fiction and non-fiction authors. Obsessed with ACoS, ROAS, and scaling what works.

Amazon Sponsored AdsFacebook Ad FunnelsROAS OptimizationScaling Campaigns
David Israel logo

David Israel

Publishing & Launch Director

Directs full launch playbooks — from pre-order sequencing to promo stacking. Trusted publisher with a track record of top-100 chart placements.

Book LaunchesPromo StackingPre-order StrategyPublishing Ops
Wris Concept logo

Wris Concept

Ad Revenue & Sponsorship Specialist

Runs end-to-end ad operations and sponsorship management for newsletter publishers — media kits, rate cards, inventory calendars, and post-campaign reporting. Also leads WAJI's visual studio.

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Media Kits & Rate CardsSponsorship OpsPaid Ads ManagementBook Trailers & Banners

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